Johnny Bones: SS

BRAND CAMPAIGN

Salt Lake City based motorcycle-lifestyle company, Johnny Bones, approached Ori Media about creating a full campaign for the launch of their new clothing line. The small business had a minimal budget and little time before their clothing was scheduled to launch.

To meet this challenge we used the Canon EOS 1DX Mark II for the project. The internal still frame grabs during playback were very important to Johnny Bones as they have a huge social media following which loves to be up to date with what they are doing in the moment.

BONES OF CONTENTION: BTS

PRODUCTION CREDITS
-
Director - Michael Ori
1st AC/DC - Joey Jonaitis
Art Direction - Dan Sammons
Stylist - Casey Chase
Talent - Ashlee Espinoza & Damian Garcia
PA/BTS - Katelyn Williams
PA - Jake Ori
PA - Kylie Ware

one shoot. a full CAMPAIGN.

COHESIVE BRANDING FROM VIDEO TO PRINT

Digital mock-ups of stills implemented into the Johnny Bones campaign, promoting their debut clothing line. 4K stills on the Canon 1D X Mark II allows a versatile use of applications. From billboards to magazine ads, the dynamic range of uses allows the client to customize their campaign for complete media saturation.

Beyond the Bones

BEHIND THE SCENES

A look behind the curtain with Johnny Bones, Mystic Hot Springs and the Ori Media crew using Canon, DJI and Rhino gear to make what is "Bones of Contention".

art direction, film, fashionMichael OriApril 1, 2016michael ori, joey jonaitis, kylie ware, casey chase, canon, canon eos 1D Mk II, Jake Ori, Ashlee Espinoza, Johnny Bones, Dan Sammons, Damian Garcia

Arctic Circle: TV Spots

MADE FOR TELEVISION COMMERCIAL VIDEOS

Love Communications approached Ori Media to create six TV spots to kickoff their summer campaign for Arctic Circle with the Americana-style spirit of summer.

Moving Day TV Spot

Easter TV Spot

Skate Park TV Spot

Soccer TV Spot

Independence Day

Kids Park Day

Lunch x Grandpa TV Spot

PRODUCTION CREDITS
-
Client - Love Communications
Director - Michael Ori
AC/DC - Joey Jonaitis
Producer - Casey Chase
Editor - Anthony Oliver

commercial, art directionMichael OriMarch 22, 2016videography

Honey: Launch Video

AWARENESS CAMPAIGN VIDEO

Honey is an organization dedicated to stopping the silence on the subject of sexual assault. they seek to change public attitude through victim advocacy, education, media campaigns, community activism and truth telling. We are so honored that the Honey team gave us the opportunity to help them with their campaign video. Please help the cause and spread the word about the amazing work these women are doing. Visit thetasteofhoney.org

PRODUCTION CREDITS
-
Director - Michael Ori
1st AC/AD - Joey Jonaitis
Producer - Casey Chase
Lighting - Brian Roller
PA - Dan Sammons
PA - Katelyn Williams
PA - Austin McBride
Concept - Taylor Jarman, Taylor Mons,
Michael Ori, Casey Chase, and Joey Jonaitis

non-profit, film, art directionMichael OriMarch 22, 2016Taylor Jarman, Taylor Mons, michael ori, casey chase, joey jonaitis, brian roller, dan sammons, katelyn williams, austin mcbride, canon, canon EOS 1DC, Rokinon

Saga Outerwear: SS 2015

LOOKBOOK VIDEO AND IMAGERY

Saga Outerwear set the Winter gear aside to present a fresh new Summer line. We jumped at the opportunity to do this video look book complete with images for their campaign utilizing still pulled from motion.

PRODUCTION CREDITS
-
Director - Michael Ori
AD/AC - Brian Roller
AC - Joey Jonaitis
Producer/Stylist - Casey Chase
Creative Director/Stylist - Dustin Chessin
Art Direction - Jordan Harper
Talent - Blake Peterson, Cricket Gelde, Daniel Wells, Madeline Borer, Matt B

art direction, commercial, fashion, filmMichael OriMarch 21, 2016saga outerwear, michael ori, brian roller, joey jonaitis, casey chase, dustin chessin, jordan harper, cricket gelde, daniel wells, madeline borer, Matt B

Ugly Mag: Sarah McDaniel

FASHION FILM

Ugly Mag invited us on their annual road trip (The Great Escape) from SLC to LA to shoot a series of fashion editorials. This is the second of two videos we created in collaboration with Ugly Magazine. Part of their online series "Ugly Youth" Sarah McDaniel is a new face to the modeling world with a lot of potential. Since this shoot, she was picked up to be the first cover model for Playboy Magazine's non-nude issue (view photo set). She is featured here wearing Noe Garments.

PRODUCTION CREDITS
-
Director/Editing - Michael Ori
Art Director/Photographer - Armand Sanchez
Producer - Shadna Aum

Camera - Canon EOS 1D C
Song - "My Least Favorite Life" by Lera Lynn

art direction, fashion, filmMichael OriMarch 21, 2016Ugly Mag, Sarah McDaniel

Real Salt Lake: Roster Shoot

ACTION AND PORTRAIT PHOTOGRAPHY

We love supporting our local athletes. Here are a few examples of the 2015 Real Salt Lake Soccer Team assets we shot. It's an honor to work with these talented world-class athletes. Check out the rest of the content on the big screens next time you visit the Rio Tinto Stadium!