Andolsek Runway
Promotional Video and Behind The Scenes Photography of 2017 ANDOLSEK Runway Show
ANDOLSEK Runway S/S 2017
“Hopefully, this is just the beginning and guests today were able to see the fine embroidery work done in-house by people with autism.”
The Andolsek Company, founded by Michael Ryan Andolsek and the Andolsek Family, held their brand's clothing line launch at the Grand America in Salt Lake City, Utah. MR ANDOLSEK chose to arrange the runway in a unique plus shape, providing the audience with an intimate setting to view each clothing piece from all angles.
This arrangement posed both a challenge and interesting opportunity for Ori Media to capture the fine detail of each outfit and the experience of launch event as a whole. A total of 5 camera angles were used to capture the 3 full length shows in order to give online customers the experience of seeing the clothing on the runway.
CREDITS
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DP/Director/Editor - Michael Ori
1st AC/AD - Joey Jonaitis
Behind the Scenes - Steph Kirk
PA - Jessica Ercanbrack
PA - Ty Cummings
PA - Kevin Smale
Cameras - Canon EOS 1D C, Canon XC 10, and Canon 1D X Mk II
Lenses - Canon EF 24-70mm and EF 70-200mm
Lighting - Westcott
Slider - Rhino EVO
“He does have a great focus and a great attention to detail. You could see that in the buttons and just the way the clothes moved.”